INK is a tool built to help you identify keywords and build content around them. One feature it stands out for is keyword clustering, which groups related keywords in strategic ways to boost your SEO strategy. MarketMuse is another content tool, but it’s different from the ones we’ve looked at so far. Rather than just helping you write or optimize content (although it does do both of those), it also helps you plan out your content. ChatGPT is a pretty versatile tool, where you can input any prompt and get back some kind of response.
Optimize for rich results
It’s great for making your internal linking faster and more efficient. Learn the latest custom SEO strategies to BHS Links boost your site’s rankings. Learn the basics of SEO—from keyword research to technical SEO—to rank higher in search results. Making calculators and other link-worthy content like this that are relevant to your niche could be a good way to get backlinks.
Learn more about each SEO firm below — and then keep reading to learn why they’re one of the top SEO agencies. It’s a bit tricky to analyze everything with only the free tools at our disposal. It would be great to have a student discount for some of the SEO-tools that we need during this course. We asked all learners to give feedback on our instructors based on the quality of their teaching style. On-page SEO report, broken link checker, redirect tracer, and country changer for SERP in one extension. Find broken links to and from any webpage or website in seconds.
Many people struggle with SEO because they target keywords that are WAY too competitive. Rather than buying links, I’d recommend starting with our guide to link building. With Semrush, you get to analyze data, track rankings, and uncover valuable insights that can help you tailor your content and strategies more effectively. Regular monitoring and updates are essential—at least once a month for routine checks.
This is a cool tool for peering into the vast world of Reddit to uncover trends and topics. Wappalyzer will help you determine if a given website is using a CMS, CRM, ecommerce platform, advertising networks, marketing tools, or analytics. Conduct competitor analysis with SimilarWeb that shows you a given domain’s traffic, top pages, engagement, marketing channels, and more. Merkle’s Schema Markup Generator tool will help create JSON-LD markups for articles, breadcrumbs, events, FAQ pages, and how-to guides.
Create informational meta descriptions for your content by following similar best practices. For example, answer your target keyword’s search intent and incorporate your target keyword. Search engine optimization (SEO) is optimizing a website to improve its visibility in organic search results, like on Google. Common optimizations for SEO include improving page speed, researching keywords, and creating content.
Higher rankings mean more traffic to your site—and more traffic can lead to increased sales and revenue. In this guide, you’ll learn the essentials of each area, plus how to explore them further when you’re ready. There are many image editing tools and website plugins that make it easy to minimize your files without compromising quality. Or use Semrush’s Keyword Magic Tool, which provides some additional metrics and features.
Start with SEO keyword research
It’s hard to put even basic SEO best practices in place without one. Each branch on the map becomes an internal link, which is a link from one page on a website to another. That said, if you value ease of use and support, a hosted solution might be a better fit. All the big ones provide enough SEO capabilities for most people. Most domains are fine for SEO, so don’t panic if you already have one. But if you’re still shopping around, keep these two elements of a good domain in mind.
- Input your business details, and you’ll get data on the quality of your company’s data online.
- This strategy is less about links… and more about getting your content in front of the right people.
- So, when you practice SEO, you’ll prioritize certain factors over others.
- A newer SEO suite for WordPress, RankMath has 15 modules and provides SEO guidance using 30 different types of improvements.
For example, the screenshot below uses short paragraphs, images, and headings to break up the text. If visitors don’t quickly find what they’re looking for, they might leave. Start small, then aim for more competitive terms as your site’s SEO performance improves. Most website platforms (like WordPress and Wix) create sitemaps automatically. But you can also create one using a tool like XML Sitemaps Generator. The first step to SEO is making sure Google can crawl (find) and index (i.e., store your pages in a database) your site.
Seed Keywords
Generate a more comprehensive list of related keywords and phrases using your seed keywords. You can bet that your competitors are using AI tools, so you should do so as well if you want to avoid falling behind. Copy.ai is primarily a content creation tool, but its real strength lies in its capacity for overall content workflow automation. It can automate a variety of different content-related tasks to save you a ton of time.
